Your Story is Your
Superpower 🦸
What if you could drop the 🐂💩, be yourself on social media (failures and foibles), and still grow your business & brand 🤔
You’re a founder/executive with a story, mission, and values that set you apart. You’ve seen people pop off on LinkedIn and thought “I could do that.” But figuring out what to write, carving out the time for it, and making sure people actually read it… is its own beast 👹😬
We’re a team of passionate storytellers who specialize in LinkedIn content. For the past 5 years, we’ve helped people like you build a brand that generates a steady stream of leads, talent, partnerships, investment, media opportunities, and more 📈
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Client Testimonials 🤩
Our Work 🖋️
We hired a candidate.
A day after she started, she said:
“I want you to know I’m 6 months pregnant.”
Here’s why:
She and her husband were down to their last $1,000. She wanted to tell us she was expecting. But was worried about getting rejected.
Which is completely understandable.
3 months later she went on maternity leave.
I missed my son’s firsts.
First time on a swing. First time he rolled over. First time he stood up.
My nanny sent me the photos while I was working on IPOs, mergers, and financings. All I could think was: “I should be there with him.”
I’ve always loved working and was convinced motherhood wouldn’t change that.
But as soon as I got home, my son would cling onto me and refuse to let go. Then he’d practically cry himself to sleep.
My boss used to bully me:
- Make fun of my clothes
- Call me “Kenneth” even though I hated it
- Tell me I “smile too much” and “shouldn’t be this happy”
My theory:
I was confident. Laid back. Older than the straight-out-of-college kids I was working with. Professional. Good at what I did.
And while I respected her seniority, I was never submissive, fawning, or scared of her authority.
I think she found that threatening.
I interviewed a candidate with a resume gap of 1 year.
His father was dying of cancer.
He wanted to be there for him.
So after moving back home, he and his family took care of his dad. Saw him through the last 18 months of his life. Cherished every moment.
His ashes were scattered at sea off the coast of Los Angeles.
The candidate told me he gets up at 5 a.m. every day to surf there.
This one interviewer caught me off guard—
He wasn’t interested in my experience.
Instead, he asked questions like:
“What breaks your heart?”
“What are you passionate about?”
“How would you feel in this specific scenario?”
It was only years later that I understood why:
He was trying to see if I was an empathetic human being.
Hard skills were just a matter of time.
But soft skills?
LinkedIn loves failure stories.
But only with a happy ending.
And that’s a problem.
It makes us believe that every failure leads to better circumstances.
But sometimes, failure is just failure. You fall on your face. There’s pain, shame, embarrassment.
Maybe even chronic physical and emotional issues to deal with.
Who Can Benefit From LinkedIn Ghostwriting? 🤔
Anyone whose brand will grow from having top-notch content go out regularly on LinkedIn. Whether you're after more leads, talent that's already aligned with your culture and mission, or even finding your voice and story so you can feel confidence, congruence, and alignment, we can help 😃
That's folks wanting to give you cash for your products/services.
That's other businesses you can grow and collaborate with.
That's people who are already aligned with your mission & culture.
That's team members who feel appreciated by your kudos on social media.
That's people who learn about you for the first time, so great top-of-funnel awareness.
That's crafting a memorable and differentiating story about your brand.
That's people with a lot of money who want to buy into your company.
That’s connections that will pay off one day — often when you least expect them to
That's when people google you and say, "Damn, they're crushing it on LinkedIn — I'm impressed!"
LinkedIn Ghostwriting Services 💰
Leveraging Your Stories & Ideas For Growth is Straightforward 🎯
Optimization
Digging into your goals and business’s offering will allow us to rework your LinkedIn profile into a high-converting landing page.
The Raw Material
Our established, prompt-based interview process makes it easy to get all those great stories and ideas from your head to paper.
Concierge Publishing
We’ll save you time and confusion by posting on your behalf at the best time of day so that your content takes off.
Ongoing Advice & Iteration
Weekly reporting, trends analysis, and regular check-ins will help iterate & ensure we get better and better results.
Inbound Magic
Once people see your awesome content, they’ll start messaging, commenting, checking out your profile, and going straight to your website.
Concerns?
We Got You Covered 🙏
Correction: You don’t think you have good stories to tell. We’ve used this method with dozens of clients. Every one of them had stories that led to tears, laughter, and lightbulb “Aha!” moments
Maybe. Maybe not. We’ll coach you on how to stay on the lookout for interesting events that happen in your day-to-day life and provide prompts to get you thinking. We’ve created compelling content about everything from conversations with Uber drivers to pets to your core values, so we’re not worried.
Understandable. If you’re a private person, the thought of sharing anything personal or even business-related can be daunting. We can start slow. Take a small step out of your comfort zone. And before you know it, you’ll be over that fear.
That’s fair. We’ll focus on your reasons for being in business. On giving kudos to team members. On celebrating your clients and their accomplishments. It doesn’t have to be only about you to get great results.
We feel the same. We only work with a handful of clients at any given time. We want to see you crush it on social media. But if we discover it’s not a good fit, we believe you deserve the freedom to move on, which is why all of our clients are on month-to-month retainers.